Hope you had - and still have - a great Easter! Here at FREEDOMtravel, we are running travel news today, based on this week's press releases. Stay tuned!
Table of contents
High pressure on travel during the Easter holidays
Many Swedes have chosen to travel during the Easter holidays. The travel company TUI reports that bookings are 700 per cent higher than at Easter last year and that extra flights have been deployed to meet the high demand for travel. A major difference compared to before the pandemic is that large groups are now travelling together, which has increased by 65%. Here is the top list of bookings at TUI for the Easter holidays:
- Gran Canaria
- Cyprus
- Cape Verde
- Tenerife
- Mexico
New mountain area to be launched in Hemavan - Syterskalet
It is now time to realise Hemavan's biggest investment to date - the new mountain area Syterskalet. Magnificent mountain skiing, 3000 new beds, hiking and cycling trails, activity areas and a vibrant centre with restaurants, shops and a skating rink are some of the things that will take place in the new Syterskalet. As early as the 2022/2023 winter season, Syterskalet's first descent will be inaugurated, stretching from the top of Kungsliften all the way down to Hemavan Gondola's valley station.
Halland attracts passport-free holidays in 'Little Italy'
In recent weeks, the news flow has been flooded with news about the lack of pass times and many have googled for pass times. Visit Halland wants to take advantage of this in their new PR coup where they hijack search terms related to "book passport time". This means that anyone googling this in the Stockholm area will be met with an advert from Visit Halland that leads to tips on how to get a taste of Italy - without the passport. The campaign aims to highlight the similarities between Halland and Italy - pizzerias, beaches and vineyards.
Miniatures in Helsingborg - part of Sofiero
A small part of Sofiero Castle has moved for a short period of time to the city centre. Helsingborg and the ferry across the Öresund. The exhibition consists of miniature narcissists and castle furniture in doll's house format. While the miniatures have moved out into the city, there are also miniatures living in the Sofiero Wine House. The exhibition runs from 8 April to 5 May.
Platåbergen in Västergötland receives Unesco Global Geopark status
The plateau mountain landscape in Västergötland, which includes the Halle and Hunneberg mountains, is considered to be unique and of international interest, and the area becomes part of a network of geoparks worldwide. A geopark basically works to combine the conservation of natural environments with sustainable development and the promotion of nature tourism. Global geoparks are designated by the UN organisation UNESCO. There are currently 177 geoparks in 46 different countries in the global geopark network.
How the Göta Canal celebrates 200 years
200 years have passed since Charles XIV Johan inaugurated the first part of the Royal Palace. Göta Canal for boat traffic. The anniversary will be celebrated throughout the season (3/5 to 30/9), with a large number of events along the canal, such as fun activities for children, boat exhibitions, guided tours, swimming and rowing competitions, as well as cannon salutes and performances by popular artists. There will be extra festivities on 9 July in the Berg's locks and 10 July in lake village, which includes the world's longest birthday cake.
Reflection of the week
Isn't it fun to compare Halland with Italy? We travelled a lot in Halland last summer and can probably agree that it is possible to draw some parallels with Italy!
Did you miss the last travel news? Read the Croatia, dinosaurs and Easter holiday activities
Anta Snaque says:
I wish you a very pleasant and trouble-free journey with the rolling home. It will be exciting and fun to follow along as a stowaway. All the best to you!
Here in the north, there is still snow and ice, but spring is on the way, though it's slowly emerging. 🙂
18 April 2022 - 13:38
Maria / emjis says:
Little Italy, I had not heard about Halland! My own reflection is that Falsterbo Skanör can feel like the Mediterranean! But certainly the Halland coast is nice!
Fun for us in Västergötland with the plateau mountains. I myself had no idea that they were special...growing up on one as I am🤣!
I also missed the fact that Göta Kanal is celebrating 200... good thing you read Freedom travel!!! 😁
18 April 2022 - 15:35
Ditte says:
Sweden has so much, so it's understandable that people have spent a lot of time here during the pandemic and continue to do so.
And it's great that they are now investing even more to welcome tourists. Personally, I'd love to take a trip to Halland, but I wouldn't trade it for Tuscany and the north-western parts of Italy, or the mountains for France. One never excludes the other
And I have a valid passport.
Wishing you continued good days.
18 April 2022 - 16:31
BP says:
Totally agree with you - Quick thinking and clever of the Halland tourist office to try to attract domestic visitors to Swedish Italy - bold, clever and really good.
18 April 2022 - 20:56