Opera på bibliotekskort och resetrender för 2025

It's Monday again, which means travel news here at FREEDOMtravel. We gathered the most interesting press releases of the week, in the field of travel, camping and tourism, and present them here!

Table of contents

Swedes' roaming abroad increased by 26 per cent in 2024

Swedes have taken their digital habits out into the world. In 2024, data usage during trips abroad increased by 26 per cent compared to 2023, and the country from which we surf the most is Spain. This is according to recent statistics from Tre. Top 10 list of countries where Tre customers surfed the most in 2024:

Spain
Denmark
Germany
Norway
Turkey
Italy
France
Greece
United Kingdom
Croatia

In Gothenburg you can experience opera and concerts - with a library card

Now you can see an opera, dance, musical or concert for free with your library card. Since last autumn, it has been possible to borrow a cultural experience via the City Library, and now the Gothenburg Opera is joining in.

You take your library card to one of the libraries, where you borrow an Opera Card. The card is taken to the opera box office where it is exchanged for two tickets. The card is available at Lundby Library, Kulturhuset Bergsjön, Opaltorget Library, the City Library at Götaplatsen and at the City Library 300 m² in Brunnsparken. You can borrow the Opera Card once a year per person.

The Gothenburg Opera. Photo: Tilo Stengel.

Birds of the sea at the House of the Sea 2025

Upcoming season at Havets Hus, in Lysekil, has the theme Birds of the Sea. In the shallow part of the aquarium, some of our most common seabirds are displayed. The wooden birds are made by the world-famous artist Tom Nilsson - The Birdman. The exhibition is complemented by bird guiding in Gullmar Hall, photos from the public and a large crawl-in egg for children. Just in time for summer, everything will be in place. The bird year begins with the opening of the photo exhibition on Saturday 15 February at 14.

Feeding terns at Havets Hus, photo: by Roger Jansson.

New cruise experiences on the Göta Canal attract

More and more travellers are seeking authentic and memorable experiences. Göta Canal offers a unique opportunity to discover Sweden's history and natural treasures from the water. This summer, the initiative continues with a wide range of cruises to attract cruise-hungry travellers. Examples of cruise options in 2025:

Söderköping to Stegeborg and Capella Ecumenica with M/S Göta Lejon
Evening trip with M/S Athene on the canal and out on the Slätbaken
Seafood night with M/S Viktoria Norrköping - Söderköping.
Day cruise with lock and tour of Stegeborg Castle ruins
Day trip Motala - Borensberg with M/S Kung Sverker
Evening trip with prawns on the Roxen, M/S Wasa Lejon
Rowing on Lake Vänern with M/S Bellevue

TUI expands to Tunisia this summer

TUI is launching Tunisia as a new destination for the 2025 summer season. Located in North Africa along the southern Mediterranean coast, Tunisia offers a fascinating mix of beautiful beaches, rich cultural heritage, historic cities and delicious food. TUI destinations in Tunisia include Hammamet, Yasmine Hammamet, Sousse and Port el Kantaoui. About TUI holidays to Tunisia:

Package holidays with scheduled flights, approximately six hours from Arlanda.
Wide range of hotels, from budget hotels to luxury resorts.

TUI takes over Odenplan in first campaign of the year

In TUI's latest campaign, the travel company builds on the established communication theme "All that a journey can be" but adds advertising formats, such as analogue and digital takeovers. The campaign was launched in the middle of the year, and will be followed in January by advertising on outdoor billboards, digital outdoor billboards, print, digital and radio. More creative campaign elements include a takeover of Odenplan station in week 2.

5 travel trends that will shape 2025

Small-scale luxury, AFK holidays and a surge in guided tours? TUI's trend experts have compiled five travel and lifestyle trends that will shape travel this year. In a new report, travel company TUI shares this year's major travel trends.

Small-scale luxury - Travellers seek luxury in the form of convenience, relaxation, micro-adventures and carefully selected experiences.
Happiness 2.0 - AFK (Away From Keyboard) becomes the watchword - meaningful encounters, authentic experiences and local flavours beckon.
The collective context - Community and socialising are in, and the focus of the holidays is on spending more time together.
Focus on community-based sustainability - Travellers want to make a positive contribution and demand experiences that benefit local people.
Boom for AI - AI technology is making great strides to offer even more tailored and personalised services.

MC-Mässan moves to Elmia in Jönköping in 2026

MC-Mässan moves into Elmia on 23-25 January 2026. MC_Mässan is the meeting place that brings together everyone who loves driving and riding two-wheelers. It showcases the latest models and gives visitors the opportunity to both test drive and experience breathtaking shows. The motorbike show has traditionally had between 30,000 and 40,000 visitors. At Elmia there are good opportunities to receive and welcome them.

Reflection of the week

The travel trends presented by TUI seem to be in tune with the times. We also believe in socialising and small-scale luxury. And yes, we also believe that AI will become an increasingly important part of our lives, although we find it difficult to see exactly how.

Did you miss the last travel news? Read the Favourite travel destinations - and how to maximise your time off