The digital travel magazine FREEDOMtravel.se was started in 2009 by us, Peter and Helena Bergström. The magazine offers inspiration about travel destinations in Sweden, Europe and the world, and we update with a new report every morning at 06:00.
Table of contents
FREEDOMtravel - Sweden's most popular travel magazine
FREEDOMtravel is a travel magazine that inspires small and big adventures, in Sweden as well as in Europe and the rest of the world. The magazine is aimed at independent and curious travellers with an interest in nature, culture and other experiences. The reports are suitable for anyone travelling by car, motorhome, caravan, motorcycle, train or boat - and for anyone who flies and wants to embark on adventures and excursions.

FREEDOMtravel.se - new stories every day
Every day, at 06:00, you will find a new article on freedomtravel.se. The reports are written by us, Helena and Peter Bergström, or by one of our other dedicated writers. You can check the site every day, free of charge, or subscribe to our newsletter, which goes out by e-mail every Sunday or Monday.
You can also search the articles to find reports on a specific country or region. Look in the main menu and start from "Sweden", "Europe" or "World".
Statistics: Who are our readers?
We use Google Analytics, the industry standard and one of the most reliable tools for analysing website traffic. You can find out more about our readers here:
- Unique visitors/month: 120 000
- Page views/month: 230 000
- Geographical spread: 93 % in Sweden and 2.5 % in other Nordic countries.
- queue: 56 % are women
- Age: See diagram below
Want to know even more about readers and their interests? Read the this readership surveywhich was published in January 2024.

Web shop
The site also includes a online shop where you will find smart and fun gadgets for those who love travelling, leisure, motorhomes, caravans and boats. You'll also find Swedish gifts that are perfect for your camping friends or to take with you when travelling abroad.

Social media
We use Facebook, Instagram, YouTube, LinkedIn and Mynewsdesk. Below you can see the number of followers. For collaborations, we can always provide a detailed report on reach and interaction. Read more about our social media here. Number of followers:
- Facebook: 4 000+
- Instagram: 15 000+
- Youtube: 650+
Travel agency FREEDOM Xplore
FREEDOMtravel also operates, in partnership with Your Brand Travel, FREEDOM Xplore travel agency. This travel agency focuses on unique hand-picked travel experiences, both for those travelling by motorhome and for those who prefer to stay in a hotel or cottage.

The physical magazine: summer magazines on campsites
In summer 2021 and summer 2022, we published a physical magazine that was printed in 100,000 copies and distributed to 600 campsites, from Mora in the north to Ystad in the south, as well as to a bunch of motorhome dealers. You can see all versions here:

Awards for FREEDOMtravel
FREEDOMtravel.se is one of Sweden's largest digital magazines about travel, adventure and camping. The magazine has received several awards:
2022
- Croatian National Tourist Board: Golden Pen Media Award
2021
- Top blog area: The 5 best travel blogs of 2021
- product experts: 23 best travel blogs to follow in 2021
2018
- Skyscanner: 10 Swedish travel bloggers to watch out for
- Cision: On Cision's top 10 list of best travel blogs
2016
- Nordic Travel Blog EventsTravel Innovator 2016
- Croatian National Tourist Board: Golden Pen Award
- Travelmarket: Sweden's best travel blogs
- Expressen: The 12 best Swedish travel blogs right now
2014
- SkyscannerBloscar Travel Awards
- Expressen: 10 great travel blogs you just have to follow
2013
- Cision: No 2 in Cision's ranking of travel blogs
- Supersaver Travel: Travel Blog Awards, best travel blogs
2012

Report on FREEDOMtravel in the media
We and our travel magazine have been featured in numerous newspaper and website stories, as well as on radio and podcasts:
2024
- Your Brand Travel, Dec: Introducing our client
- BonVoyage, Nov: South Africa - a country full of surprises
- My news, Oct: Miltenberg named tourist destination of the year 2024
- TourismNews, Sept: High Coast named Destination of the Year
- High Coast, Sept: High Coast named Destination of the Year
- Elmia, Sept: High Coast - Destination Sweden of the Year 2024
- DFly.no, Sept: FREEDOMtravel launches motorhome magazine
2023
- CampingSweden, April: Travel magazine launches themed roads
- DFly.no, March: Travel magazine launches themed routes
- CampingSweden, Feb: Elmia launches Destination Square
2022
- Travel page, March: They received the Destination of the Year 2022 award
- iCar, March: Glasriket was named Destination of the Year
- Kalmarposten, March: Destination of the year for motorhome lovers
- CampingSweden, Jan: FreedomTravel expands its content
- All about the motorhome, Jan: Freedomtravel becomes a magazine
- DFly.no, Jan: From blog to magazine
- Visit Czech Republic, Jan: Road trip to the Czech Republic
2021
- CampingSweden, Oct: FreedomTravel - now as a magazine
- The 'Success in life' podcast, episode 19: Helena and Peter
2018
- VLT Bostadspuls, March: They live all year round on a houseboat
- CampingSweden, Feb: Peter and Helena on motorhome life
2017
- Ready for Takeoff, #3: "How do Sweden's biggest travel bloggers travel?"
- Targeting/Aftonbladet, 12 June: "The freest way to travel"
- Motorhome & Caravan, No 2: Wintering in Southern Europe by motorhome
2016
- Nordic NomadsBlogger of the month
- Motorhome & Caravan, No 3: A year with a motorhome in Europe
- Travelling podcast, 005: Travelling by motorhome in Europe
- Swedish Yle, Jan: Bloggers to attract tourists
- Radio P5 Stockholm, Jan: Live broadcasting
2015
- Hemmets Journal, No 24: We are always on the move
- Evening Post, April: They get around Europe - on four wheels
- Helsingsborgs Dagblad, April: Freedom with Freedom
- Travellink: Traveller of the month: Helena, Peter and the motorhome
- CampingSweden, Dec: An extraordinary travel blog
2014
- Nomadic life, No 5: The motorhome with extra everything
- Metropol 93.8 SR, June: Metropol morning on motorhome travel
- Travel guides, Jan: Blog of the week - FREEDOMtravel
2011
- Expressen, May: Should you splurge - and go camping?
- ATV off-road magazine, No 2: By quad bike in Morocco
2010
- Amelia Sommar, May: We love the crowds!
2009
- Motorhome Test, No 7: Not like others
- Kattis & Co, no 3: Holidays in a small space

Co-operation partners
We are members of several important networks for writers and influencers, such as Swedish Travel Blogs, Swedish Travel Bloggers, Nordic Nomads, Professional Travel Bloggers Association and Influencers of Sweden.
We have cooperated with many different companies and tourism agencies, such as Bulgaria Travel, Croatia Tourism Board, Czech Tourism, Germany Tourism, Hungarian Tourism, Live Riga, Malta Tourism Authority, Morocco Tourism Board, Poland Tourism, Switzerland Tourism, Visit Estonia, Visit Flanders and Visit Turku.
Privacy policy
We at FREEDOMtravel care about your personal integrity and strive for a high level of security when processing your personal data. This travel magazine is password protected and no one other than us (Peter and Helena) has access to it.
If you leave information on our website (such as your name and email address in a comment), this is recorded. This information is never given or sold to third parties, nor is it used to send you newsletters or other information not specifically requested. If you wish to remove personal data from our website, you can easily do so by contacting us at kontakt@freedomtravel.se.
FREEDOMtravel uses cookies for your convenience, for example so that you don't have to fill in information every time you write a comment. You can easily opt out of cookies being stored on your computer by making a setting in your browser. Please note that if you choose not to allow cookies, the user experience on some websites may be impaired.